Junior Campaign Manager RTA – Zalando Media Solutions (ZMS)

Job description

Job Category

·  Sales & Performance Marketing

Location

·  Berlin

Contract

·  Full-Time
·  Graduate / Entry Level
·  Professional Level
·  Management Level

Company

·  Zalando SE

Zalando’s success also tells the story of our exceptional team and our efforts. We are always happy to welcome new colleagues who join us in creating the world’s best online fashion experience.

Zalando Media Solutions is a new and exciting "startup" within Zalando. With our portfolio of scalable native media products we enable brands/advertisers to achieve their advertising objectives in the digital space based on deep consumer insights and a unique fashion context. We support brands in driving traffic to their brand shops, push product launches and address the right customers with tailored messages across platforms.

As our growth targets are ambitious we are currently looking for a Junior Campaign Manager RTA who is seeking a new challenge in an entrepreneurial, fast growing and exciting environment.

 

YOUR TASKS

·  You will be responsible for the programmatic campaigns for a defined set of ZMS (Zalando Media Solutions) clients, both for brand as well as performance campaigns
·  You will work closely with the ZMS account managers for campaign briefing, forecasts, optimization and evaluation
·  You will work out targeting and campaign structure recommendations in accordance with campaign goals
·  You will set up campaigns, steer, optimize and analyze them using all relevant platforms: adserver, DSP, DMP
·  You will work with 1st and 3rd party data to build customized target audiences
·  You will work with the state-of-the-art marketing technologies and contribute to their further development
·  You will test new features in close interaction with our adtech partners. You love to test and improve campaign performance
·  You will make sure to deliver high-end campaigns based on data driven optimization

Desired profile

YOUR PROFILE

·  You have 1-2 years work experience in Display advertising.
·  You are interested in programmatic advertising (RTA) and have perhaps already worked on programmatic campaign management
·  You know the difference between an SSP, DSP and Ad Exchange and can explain the basics of how they work together
·  You are interested in innovation and like staying on top of new product developments
·  You are organized and can – in a structured way – manage multiple campaigns at the same time, being able to prioritize and balance your workload to make sure that all campaigns are run smoothly and effectively
·  You are analytical and have a good understanding of numbers, KPIs and how to analyze them
·  Strong communication skills in English and ideally another language
·  You have pro-found knowledge of MS Office, especially Excel