Marketing & Communication Project Manager
- Marketing PUBLIC RELATIONS / INFLUENCE / PARTNERSHIP (Europe, United States)
> Identification and contacts with journalists, influencers (bloggers, youtubers)
> Incoming request management (press, partnerships)
> Project coordination with the PR agency
> Co-branding and partnerships creations
> Press events conception and follow-up (Strategy, Budget, KPI's monitoring)
> Daily media impact monitoring and coverage books creation
> Press Kits creation
EVENT (Europe, United States)
> Benchmark and choice of the relevant events according to the company strategy
> Choice of the event strategy / concept / brand message for each event
> Team briefing on the brand message
> Choice and brief of the services providers
> Logistic organisation before and during the event
> Follow-up the budget, KPIS's monitoring and reporting
Ex : Consumer Electronic Show (CES)
SALES
> Retailers and sales team training about the products features and the brand message
> Product sheets conception
> Customer satisfaction survey creation
> "Mystery client" missions
> Brand content creation for the retailers
> Logistic organisation of the products videos and photos shoot (Brief creation, technical providers and models hiring, brief and guidelines during the 3 days of shooting).
CUSTOMER SUPPORT AND SATISFACTION (English and French)
> Customer support on the social media and the dedicated email address
> Creation of the FAQ section in French and English
+ Following-up of the ongoing tasks « Social Media » and « Blog » from the previous position (Social Media Manager & Content Manager)