Performance Campaign Manager
Berlin, Germany Marketing
Job description
Job Category
· Sales & Performance Marketing
Location
· Berlin
Contract
· Full-Time
· Professional Level
Company
· Zalando Media Solutions GmbH
Zalando Media Solutions is Zalando's new unit in the digital marketing landscape. Its defining purpose is to create meaningful connections between brands and consumers through a deep understanding of their personalities. The company is active in 15 European markets, constantly launches new marketing tech innovations and works with sophisticated brands, agencies and publishers from the fashion world and beyond. Thanks to its holistic mix of the latest data-driven technology, in-depth audience insights and data science methodology, brands like Nike, Adidas, Converse, G-Star RAW, Sky, and Douglas have all produced successful campaigns.
WHAT YOU’LL DO
· You’ll be responsible for the performance campaigns for a defined set of brands
· You’ll coordinate and monitor the performance activities on RTB, Facebook/Instagram and the Zalando Shop
· You’ll have a regular exchange all mentioned channels in order to understand their needs and processes
· You’ll recommend targeting and placement optimization among the channels
· You`ll run optimization tests to improve the performance campaigns
· You’ll steer the campaigns towards the target KPIs
· You’ll master and stretch the used tools, explore new functions and question them
· You’ll work closely with the Account and Campaign Management
· You´ll run deep analysis in order to make the correct decisions
OUR OFFER
· Boredom doesn't get a look in here! Zalando is a working environment where something new happens every day
· An international team of experts to inspire and support you
· Coaching and training opportunities to bolster your potential and expand your career
· An easily accessible workplace right on the main arteries of the hottest Berlin districts
· A feel-good team where colleagues often become friends
WANT TO JOIN US?
Then we'd be more than happy to receive your application!
Any further queries? Please do not hesitate to contact Rida via email // via:
Desired profile
YOUR PROFILE
· You’ve at least 2-4 years of Online Advertising experience
· You need to be able to prioritize and balance your workload to make sure big campaigns are run smoothly and effectively
· You are not scared of working with big budgets
· You love to test and improve campaign performance
· You enjoy working with numbers, data-based reports and analysis and have profound knowledge of MS-Office, especially Excel
· You make sure to deliver high-end campaigns based on data driven optimization
· You have run campaigns by your own in at least one of the following tools: DoubleClick BidManager, DoubleClick for Publisher, Facebook AdsManager/Power Editor