DIGITAL MARKETER (H/F)

Job description

Entreprise:
Founded in 2001, Trace One powers the world’s largest collaborative network for private label management with more than 20,000 companies in 100 countries developing over $300B in products annually. We provide a network for trusted business partners to enable the development of unique, healthy and responsible private label products.
Poste et missions:
As a digital marketer you will map online customer journeys, identify shortfalls and help to drive continuous improvement to enhance prospect and customer experience and create a more engaging journey. You’ll support the deployment of our existing and new solutions leading test and learn initiatives.
Reporting to our Head of Marketing you will:
- Set and implement strategies to grow qualified, profitable external traffic to our products, maximize sales and revenue through various marketing strategies
- Suggest methods to maximize engagement and conversion of website traffic for prospective customers at all phases of buying funnel (awareness, consideration, decision)
- Build and execute strategy to nurture both prospective and active customers through automated workflows in CRM systems and other marketing automation platforms
- Measure and report performance of all digital marketing campaigns, and assess against goals (ROI and KPIs)
- Prepare weekly and monthly reporting Lead campaign design and build to test ad copy, landing page, bidding, and audience targeting to find opportunities to drive incremental growth.
Profil:
What we're looking for from you:
- Team player
- Digital acquisition tactics
- Passionate about developing customer experience
- Strong analytical skills
- Solutions-oriented problem solver
- Tech savvy
- Excellent communicator
- Highly organized
- A proactive individual who seeks changes and wants to find a better way
EDUCATION/EXPERIENCE
- Experience in Digital Marketing – Growth hacking
- Bachelor’s or Master’s degree in Marketing or related field
- fluent in German and English