Marketing Intern

Job description

3224733
Additional Cities

Shanghai
Career Level

Co-op/Intern
Relocation Assistance

No
Business

GE Healthcare
Business Segment

Healthcare Life Sciences
Function

Marketing
Country/Territory

China
Additional States/Provinces

ShangHai
Postal Code

201203
Role Summary/Purpose

The Marketing Intern supports Marketing Communication department in facilitating and parparing marketing programs within a region or product modality. Well operation and implementation support to marketing programs, including trade show, road show, workshop, training and printings.
Essential Responsibilities

• Working closely with the marketing communication team to develop and implement plans and strategies that develop brand awareness, create demand and generate sales leads
• Implementing and ensuring compliance with corporate branding and visual standards, and delivering right brand message to the target customer group consistently
• Creating and well managing promotion tools to strongly support new product launches and vertical promotion
• Well support to implement promotion activities and initiatives, including advertising, web strategy, trade shows and events, and to meet desired results
• Work closely with the marketing communication team to apply measurement tools to evaluate and improve effectiveness of marketing programs and materials.
• Managing customer database and profile, and using direct marketing programs for more focused, accurate and effective target group promotion
Qualifications/Requirements

• Major in Marketing, Advertising, Language, Biological Science or related field.
• A quick learner and sense of logical
• Diligent, open-minded, good team communication skill
• Creative and energetic. Able to work in a dynamic fast-paced environment
• Fluent in Mandarin and English (written and spoken) as well as Microsoft Office tools
About Us

GE (NYSE:GE) drives the world forward by tackling its biggest challenges. By combining world-class engineering with software and analytics, GE helps the world work more efficiently, reliably, and safely. GE people are global, diverse and dedicated, operating with the highest integrity and passion to fulfill GE’s mission and deliver for our customers. www.ge.com
Primary Country

China
Primary State/Province

Shanghai
Primary City

Shanghai