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LVMH - STAGE DIGITAL MEDIA - EARNED MEDIA ASSISTANT - JANVIER 2019

  • Stage
  • Paris (Paris)

Description de l'offre

Société : Parfums Christian Dior France
Secteur d'activités : Parfums & Cosmétiques
CONTEXT OF THE INTERNSHIP
Within the central digital department, you will work with Akash MEHTA, who is in charge of Earned Media. Earned Media involves working with influencers, media brands and fans in order to raise awareness about the brand, products and/or services.
 
WHAT YOU WILL LEARN
- By managing projects, you will develop skills such as rigour and efficiency, your sense of responsibilities and your capacity to prioritize.
- Discovering of an international digital department within a luxury company.
- Gaining an Earned Media expertise in influencer marketing with a focus of e-Commerce, affiliate marketing and social listening tools.
- Social media skills working on a Dior official account
 
WHAT YOU WILL DO
- Measuring Earned Media worldwide using social listening tools and Google Analytics to help better calculate a ROI to influencer marketing.
- Creating a monthly report about Earned Media and PR activities worldwide.
- Participating in identification and recruitment of micro-influencers for specific projects.
- Building sales and driving traffic to e-Commerce via influencer and affiliate marketing.
- Posting content on the new community page
- Working closely with communication, digital and marketing teams on new launches.

Profil recherché

Expérience requise : Débutant
PROFILE
- You are fluent in English and French
- You demonstrate strong organizational skills
- You are currently studying for a Master 1 or Master 2 degree in business, communication or digital
- You are passionate about cosmetics and luxury
 
DETAILS
Internship agreement with your school mandatory. Apprenticeships not accepted
Dates : 07/01/19
- 28/06/19
Location : Paris 8ème
 
 

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