Expire bientôt General Electric

Digital Marketing Intern/Working Student (m/f)

  • Praktikum
  • Berlin, Deutschland
  • Marketing

Description de l'offre

3141191
Additional Cities

Munich
Career Level

Co-op/Intern
Relocation Assistance

No
Business

GE Healthcare
Business Segment

Healthcare Global Services
Function

Product Management
Country/Territory

Germany
Postal Code

80807
Role Summary/Purpose

GE Healthcare is hiring an intern / a working student (Werkstudent) for its Marketing department (part of Ultrasound IT department) in Munich office. The internship / working student engagement should have a duration of at least 6 months, with the option of extension.
Essential Responsibilities

Main tasks will be:

·  Digital market research and
customer understanding

·  work with global marketing
leadership to define, set-up, execute and analyze global customer research

·  Interactive software demo

·  Identify customer needs

·  Define look and feel of
interactive guide

·  Build the interactive guide in
multiple languages

·  International website and digital
marketing

·  Website support for multiple
countries

·  Work on selected digital
marketing pilots, e.g. Search Marketing, Communities Management, online
co-marketing with partners.
·  Work with acquiring market approval for the
interactive guide and other digital media

Qualifications/Requirements

·  Enrolled
student in Business studies with Marketing focus
·  Alternatively: Study of digital media / digital marketing
(preferably experience with standard CMS solutions, web-design and/or Adobe
Flash-related projects and/or app-design and building)
·  Quick learner of new digital
media
·  A great affinity for design,
usability, detail and quality
·  Fluent
in German and English
·  valid work permit for Germany at least for 12 months

Desired Characteristics

·  Experience in the software
market is an advantage
·  Experience with Adobe Captivate
is an advantage
·  Experience with digital
marketing (web, video, search marketing, etc) as well as desktop
publishing and/or general graphic design-related software

About Us

GE is the world's Digital Industrial Company, transforming industry with software-defined machines and solutions that are connected, responsive and predictive. Through our people, leadership development, services, technology and scale, GE delivers better outcomes for global customers by speaking the language of industry.
Primary Country

Germany