Praktikum / Internship: Marketing for Amazon Video

Job description

DESCRIPTION

Help create the future of digital entertainment with Amazon! Fast-growing Amazon Video is searching for a smart, customer obsessed and analytical Intern to help grow our digital video business and create innovative and engaging customer experiences across our website, connected living room devices and mobile devices.

The Digital Store Marketing team is responsible for launching the hottest TV Shows and Blockbusters, like Game of Thrones or Suicide Squad, on Amazon Video. We coordinate marketing efforts across all marketing channels - including Online, Email, Search and Social, to make sure our customers can buy or rent their new favourite show right after US-broadcast or download the latest movie before DVD release.

This internship will give you the unique possibility to work with movies and shows you love - cooperating with studios and TV network to develop and execute online marketing concepts for new releases, as well as promotional events and editorials to highlight our broad selection. You'll be involved in all workflows, from planning to execution to reporting, and will be able to take and lead projects yourself.

Your Duties & Responsibilities will include:

· Develop and execute online marketing concepts to promote new content available to buy and rent
· Craft and execute promotional events in cooperation with movie studios and TV networks
· Support our storefront manager in keeping content fresh and appealing for our customers - on our Amazon Video homepage, as well as our connected Apps and Devices.
· Provide creative input to our design team or recommend the best movies and TV shows to customers as part of our editorial selection.
· Connect ideas with data - analyze the success of your campaigns, learn what makes us go from good to great and ensure ongoing improvement
· Work closely with teams from other product lines and US/UK markets to identify best practices and develop new marketing strategies for the Amazon Video business.

Start
· Flexible
· Duration: 4-6 months

Other details
· Please let us know if this is a compulsory or a voluntary internship
· Please send application in English or German

Desired profile

BASIC QUALIFICATIONS

· Student (preferred: Business studios; communication studios, Information systems - other fields welcome)
· Analytical skills and computer literacy, with the ability to learn new systems quickly
· Self-starter, ability to take initiative and work independently
· Superior verbal and written communication skills in German, proficient in English
· Interested in Video on Demand and the entertainment industry